Creative Jess Designs
“Jay never disappoints, is so detailed and takes your vision to life! I definitely will keep going back to her, she makes every design super special and goes above and beyond! I definitely recommend :)”
-Jessica Rodriguez | Creative Jess Designs Owner
About The Project
The first step to helping our clients includes gathering important information. This information will help shape the rest of the project.
Sketching
Sketching is a vital step in the process of design. Designing the logo was the first task to complete. After doing so, we would be able to design the rest of the collateral based on the choices made for the logo.
Project Specification
When building a brand every detail of the logo is important to the overall feel of the brand. Choosing the right colors and fonts are just as important as the art work.
We chose to go with colors that would represent light and darkness. The gold effect was inspired by the flickering candle light seen in luminaries.
- Gold is a color that inspires positivity, wisdom & warmth.
- Black represents value, timelessness, sophistication and formality.
For the font the client requested a thick cursive font. The client decided to go with the combination of Viktor Script and Adrianna Condensed.
Within this logo design the only symbols are the gold sparkles which represent light in darkness which is reminiscent of the warm flickering candle light in the luminary.
Final Products
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